Effective Date: June 18, 2026
MacroPaw LLC ("MacroPaw," "we," "our," or "us") respects your privacy and is committed to protecting the information you share with us.
This Privacy Policy explains how we collect, use, store, and protect information when you use the MacroPaw website, mobile application, and related services.
Website:
https://macropaw.app
Contact:
support@macropaw.app
Account Information
When you create an account, we may collect:
• Email address
• User account identifier
• Authentication credentials managed through our service providers
Dog Profile Information
To provide the functionality of MacroPaw, we may collect information about your dogs, including:
• Name
• Breed
• Birthday or age
• Weight
• Weight history
• Calorie goals
• Custom calorie targets
• Profile photos or avatars
Food & Routine Information
MacroPaw allows users to log and organize information such as:
• Food logs
• Treat logs
• Recipe logs
• Custom foods
• Feeding plans
• Active plans
• Meal names
• Serving amounts
• Feeding dates and times
• Feeding routines
Symptom & Observation Information
Users may choose to record observations including:
• Symptom logs
• Symptom categories
• Severity ratings
• Notes
• Observation dates and times
• Food associations
• Routine observations
User Content
Any information, notes, comments, photos, or other content submitted through MacroPaw may be stored as part of your account.
We use collected information to:
• Create and maintain user accounts
• Authenticate users
• Store and synchronize data across devices
• Display food, symptom, and routine history
• Improve app functionality
• Respond to support requests
• Maintain service security and reliability
• Support beta testing and product development
We do not sell your personal information.
MacroPaw uses commercially reasonable safeguards to protect information stored through our platform.
Data may be stored using trusted third-party infrastructure providers, including Google Firebase services.
While we take reasonable measures to protect information, no system can guarantee complete security.
MacroPaw currently utilizes Google Firebase services, including:
• Firebase Authentication
• Cloud Firestore
• Firebase Storage
These services help us provide account management, data synchronization, and storage functionality.
Information stored through these services is subject to Google's applicable terms and privacy practices.
MacroPaw does not sell user information.
We do not share user information with:
• Advertising networks
• Data brokers
• Veterinary organizations
• Affiliate marketing companies
Information may be shared only when necessary to:
• Provide the service
• Comply with legal obligations
• Protect the safety and security of users and our platform
If you participate in a MacroPaw beta program, we may use submitted feedback, bug reports, feature requests, and usability observations to improve the product.
Beta versions may contain unfinished features and functionality.
We retain information for as long as necessary to:
• Provide the service
• Maintain user accounts
• Comply with legal obligations
• Resolve disputes
• Enforce agreements
Users may request deletion of their account and associated information by contacting:
You may contact us to:
• Request access to your information
• Request correction of inaccurate information
• Request deletion of account information
• Ask questions regarding privacy practices
Requests may be submitted to:
MacroPaw is intended for use by adults.
We do not knowingly collect personal information from children under the age of 13.
If we become aware that information has been collected from a child under 13, we will take reasonable steps to remove that information.
MacroPaw is an organizational and tracking tool.
MacroPaw is not a veterinary service, medical device, diagnostic tool, treatment platform, or healthcare provider.
Information displayed within MacroPaw should not be considered veterinary advice.
Always consult a licensed veterinarian regarding concerns about your dog's health.
MacroPaw does not diagnose, treat, cure, or prevent any disease or medical condition.
We may update this Privacy Policy from time to time.
If material changes are made, we will update the Effective Date shown at the top of this page.
Continued use of MacroPaw after changes become effective constitutes acceptance of the updated policy.
If you have questions regarding this Privacy Policy, please contact:
MacroPaw LLC
Copyright © 2026 MacroPaw LLC. All Rights Reserved.
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